From the monthly archives:

March 2010

Growing a lawn-care business

by Rich Bradley employee manual

We had an interesting guest on our radio show today (www.blogtalkradio.com/get-more-business) who gave us some insight into growing a business. Ok, maybe I should choose a word other than “grow” since our guest — Adam Horning — owns a lawn-car business. The reason I think Adam’s story is inspiring not just because he has managed to [...]

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Define the brand: You or your company?

by Rich Bradley Uncategorized

We very briefly touched on a subject on this past week’s radio show that I wanted to explore a bit more deeply.
The question asked if are you your company. In other words, is your brand is defined by you or your company?
Interesting question. And, like so many questions in the business world, there’s no one [...]

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Diversification vs. Specialization — which is right for you?

by Rich Bradley Uncategorized

On this week’s radio show, we touched on the subject of diversification vs. specialization. While we weren’t to come to a conclusion favoring one or the other, we were at least able to reach a consensus that it really depends on a number of factors, and that each business has to decide which is right [...]

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Looking for free publicity

by Rich Bradley Uncategorized

For most businesses to survive and thrive, they constantly need to attract new customers. This means they need to publicize themselves, to remain in the public eye.
Remember, though, that publicity doesn’t guarantee sales – there are many other factors that go into acquiring a new customer, but one of the most important is making sure [...]

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